AM33: Marty Parkes, Author

Today, Rusty is joined by Marty Parkes, Author of Disrupter: How Maryville University Remade Itself and Higher Education, where they discuss the importance of profiling one’s success story and how to maintain a balance between telling your story and also making the reader recognize that they still need to find their own path to success. About Marty Parkes: Marty Parkes headed up the communications functions of Maryville University from 2009-2011. He also subsequently led the communications efforts for two private colleges located in Pennsylvania. Parkes grew up as a Connecticut Yankee in the town of Ledyard, where he graduated from its public high school in 1977. He earned his BA degree in economics from Trinity College in Hartford in 1981. Parkes later completed a year of graduate study in international relations at The London School of Economics in England. Parkes started his professional career in the corporate world working for two insurance companies in his native Connecticut. Then he gave up gainful employment to relocate and write about golf for the United States Golf Association. His service there spanned sixteen years, including the last eleven as its senior director of communications. Still, he remains an enthusiastic, if middling, golfer. Parkes has published articles in varied publications such as The New York Times, Golf Journal, and Sports Illustrated. He has authored the books Classic Shots and Up on the Hill, as well as contributed an essay to the book Golf’s Golden Age.

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Rusty Shelton speaking at EO Alchemy conference

Rusty Shelton

Rusty Shelton first spoke at Harvard on the changing world of PR and marketing at the age of 23. He is a dynamic keynote speaker, successful entrepreneur, Founder & Chairman of Zilker Media and the co-author of Authority Marketing: Your Blueprint to Build Thought Leadership That Grows Business, Attracts Opportunity, and Makes Competition Irrelevant (ForbesBooks, 2018), which features a foreword from Steve Forbes, and co-author of Mastering the New Media Landscape: Embrace the Micromedia Mindset…

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