ed basler author headshot

Ed Basler | CEO of E.J. Basler Company

CEO - E.J. Basler Co.

Ed Basler is a longtime entrepreneur and CEO of E.J. Basler Co., a company that provides precision-machined parts and solutions to companies all over the world. He is also a sought-after motivational speaker and president of Fresh Eyes Coaching, a firm that helps small businesses identify profit opportunities and obstacles.


Ed and his wife, Cathi, also founded and ran a nationally recognized not-for-profit youth organization for 15 years. The couple have four children, two sons-in-law, and two grandchildren (so far). They live in the Chicago area.

The Meat & Potatoes Guide to Business Survival book

The Meat & Potatoes Guide to Business Survival

A Handbook for Non-MBA's & College Dropouts

Getting back to the business basics, no degree required. “The Meat and Potatoes Guide to Business Survival” is the hands-on, entrepreneurial roadmap to achieving your business dreams – regardless of your educational background. Author, business owner, and 40-year entrepreneur Ed Basler serves up a hearty helping of sound business principles…

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