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Kara Smith Brown

founder and CEO of Lead Coverage

Kara Smith Brown is a marketing innovator quantifying ROI in lead generation. She is the founder and CEO of Lead Coverage.

About

Kara Smith Brown is a recognized supply chain, logistics, and technology thought leader. Her insights and thought leadership are featured in popular podcasts and major industry events. LeadCoverage, the largest supply chain go to market consultancy, is a multi-year Inc. 5000 winner and continues to grow using her framework: share good news, track interest, follow up.

Kara’s disruptive approach to B2B marketing is her trademark, as is her work helping companies accelerate revenue growth and ensuring their sales and marketing teams function harmoniously. Kara’s book, The Revenue Engine: Fueling a B2B High Octane Pipeline, is an Amazon Bestseller and offers readers effective revenue-generating strategies. The book surpasses theoretical concepts, presenting real, data-driven go-to market strategies that drive measurable business growth. These principles mirror the philosophy Kara embodies and advocates. She lives in Atlanta with her husband and two daughters.

Published Book

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The Revenue Engine

Fueling a B2B High Octane Pipeline

The Revenue Engine is the ultimate guide to mastering B2B go-to-market strategies. This transformative book provides a comprehensive roadmap for building a powerful revenue-generating system that drives business growth. Kara Smith Brown’s expertise shines through as she outlines key strategies for B2B success: – Crafting compelling stories and data insights…

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