From Local to Global

About From Local to Global

From Local to Global by Dr. Bin Tang is a comprehensive digital transformation guide that helps small businesses and entrepreneurs expand from local markets to international success. Drawing from his 25-year career managing $100 million in advertising spend for global brands, Dr. Tang delivers actionable strategies for mastering modern digital marketing.

The book offers essential insights for business growth through:

* Digital Brand Development: Advanced techniques for creating a compelling online presence that resonates across international markets, including AI-driven branding strategies and cultural adaptation frameworks
* Search Marketing Mastery: Comprehensive approaches to both paid and organic search optimization, featuring data-driven methods proven successful with major brands like Amazon and Microsoft
* Conversion Rate Optimization: Scientific methods for transforming website traffic into customers, based on Dr. Tang’s experience optimizing campaigns for global enterprises
* Global Social Media Strategy: Cultural-specific tactics for engaging international audiences and building brand presence across diverse markets
* AI Integration: Practical guidelines for implementing artificial intelligence in marketing operations, drawn from Dr. Tang’s expertise in advanced digital technologies

Through real-world case studies and practical frameworks, the book demonstrates how businesses can leverage digital marketing to achieve international growth. Dr. Tang combines his unique background in bioinformatics and digital marketing to provide a scientific approach to marketing optimization and data analysis. This essential resource helps business owners and marketers implement proven strategies for global market expansion while maintaining cost-effective operations. Perfect for entrepreneurs seeking to expand their digital presence and established businesses aiming to optimize their international marketing efforts, From Local to Global provides the blueprint for sustainable growth in the digital age.