build your brand book

He Said, She Said | Branding


By: Michael & Jaci Russo

What do you get when marriage and branding collide in a book? A hilariously entertaining read full of debate and insight that will leave you breathless from laughter and inspired by passion.

In He Said, She Said: Branding, the husband and wife team of Jaci and Michael Russo share what they’ve learned over their combined decades of experience working in branding and with each other.

Through their unique voices, you’ll learn about tried-and- true branding best practices and even get an inside look into how their agency has continued to help businesses from coast to coast thrive for the past twenty years.

Between barbs, branding, and brave explorations, the Russos present an adventurous lesson like you’ve never experienced, delivered by the masterminds of an award-winning agency that’s transformed brands inside out.


Michael & Jaci Russo

Chief Creative Officer and Chief Executive Officer, RUSSO

Together, Jaci Russo and Michael Russo are responsible for the birth of four kids and brandRUSSO, a Louisiana-based agency that’s gained acclaim from clients large and small across the nation…

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