arnie melham author headshot

Arnie Malham

Founder, cj Advertising

After graduating from the University of Mississippi in 1989 with a degree in finance, Arnie Malham spent a year in First American National Bank’s training program. He then spent four years in sales at WTVF, Nashville’s local CBS affiliate.


In 1994, Arnie launched cj Advertising (cj), an agency focused solely on growing personal injury law firms. Built on a foundation of financial comparison models extracted from his bank experience and advertising insight gained from his time at the TV station, the agency grew rapidly as hard work and client loyalty paid off.

cj Advertising grew to become the largest, full-service legal advertising agency in the country, with gross revenues topping $40 million for 45 firms in more than 70 markets nationwide. cj gained recognition in multiple publications as one of Nashville’s best places to work and was the 2012 winner of the Nashville Business Journal‘s “Best in Business” award.

3d book cover of worth doing wrong

Worth Doing Wrong

The Quest to Build a Culture That Rocks

Business is hard. Arnie Malham, founder and president of cj Advertising, understands this thoroughly. But the challenges that make business hard are more than just obstacles–they provide the foundation to building and strengthening a culture that attracts the best people to do the best work. In Worth Doing Wrong, Malham provides strategies…

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